Fashion store
Rosee by Hermie is a fashion store that stands for powerful femininity with an edge. Every season, owner Hermie curates a bold mix of international brands, statement pieces and unexpected combinations.
Her vision is clear: fashion should be expressive, versatile, and unique to your personality. It’s fashion that goes beyond trends and speaks to women who know what they want to wear.
Since 2010, Rosee has offered a distinct selection of high-end brands such as Ba&sh, Rotate, Mes Demoiselles, Mother Denim, Sea Me Happy, Margaux Lonnberg, Icon Denim LA, Rabens Saloner, and many more.
Strength seen through style.
“Floating in Nature.Fashion that Grounds”
This campaign "Floating in Nature. Fashion that Grounds." captures the essence of Rosee through a photographic journey in the natural landscapes of Twente. The clothing takes centre stage – enlarged, magnified, and seamlessly blending into nature. The colours reflect the surroundings, the light captures the warmth of summer, and the items speak for themselves. This campaign is about playful perspective, fresh light, and a certain boldness. Altogether, it is grounded in strength and femininity.
Rosee celebrates every woman, as they focus on femininity with a sporty or edgy twist. Each look is styled with an eye for the character of the person who’s wearing it. Never safe, but daring. Rosee stands for boldness, confidence, and self-expression. Think outside the box, pair statement pieces with timeless classics, and discover the power of your personal style. That’s what you’ll find in each collection. It’s about finding your own voice through fashion, mixing textures, prints, and labels to create a style that fits you, not the trend.
Phone: +31 6 522 63 609
E-mail: info@noe-ni.com
NOË NÍ is based in the Netherlands and is available across Europe.
©NOË NÍ 2025.
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